# Product & Strategy Definition

Each product begins with a clearly defined strategy.

This includes:

* The objective of the strategy (e.g. market exposure, neutral exposure, derivatives-based)
* The assets, markets, or inputs it operates on
* The boundaries within which the strategy is allowed to operate

Strategies may be developed internally or in collaboration with external research, data, or methodology partners.

The scope and structure of each strategy are defined upfront.<br>


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